Your complete interview readiness system. From decoding the job description to signing the offer.
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Cohort Roadmap
6 sessions across 3 weekends
1
Decode
2
Position
3
Prepare
4
Practise
5
Improve
6
Follow Up
"Luck is what happens when preparation meets opportunity."— Seneca
Cohort Sessions
Click a session to mark it complete
Readiness Check
Tell us how you are feeling and we will point you to exactly what you need right now.
How are you feeling right now?
Be honest. This routes you to what matters most.
I am panickingI don't know where to start
I need structureIdeas but no framework
I need practiceI know it, need to drill it
I need polishReady but want sharper edges
Take a breath. Your immediate action plan:
1. Go to JD Analyzer and paste the job description 2. Go to Before and work through the research checklist 3. Go to Pitch and build your "Tell me about yourself" 4. Go to During and pick your interview type
Do those four things and you will be more prepared than most candidates walking in.
Structure is everything. Your path:
1. Go to Frameworks and choose STARL, SOAR, PIIAO, or IMPACT 2. Go to Role Stories and study examples for your role 3. Go to During and review what is assessed at each stage 4. Go to Pitch and build your positioning
Practice mode. Where to focus:
1. Go to Mock Drill and select your role for tailored questions 2. Go to Presence and check voice, body language, and gravitas 3. Go to Role Stories and review examples for your field 4. Go to After and prepare your follow-up email in advance
Final polish checklist:
1. Go to Presence and review the Gravitas tab 2. Go to During and check "Mistakes to Avoid" for your interview type 3. Go to Pitch and read your pitch aloud. Does it still feel right? 4. Go to After and prepare your thank-you note in advance
Before the Interview
Everything to research, prepare, and bring before you walk in or join the call.
Company Research
Know them before they know you
Job Description Prep
Decode every line
Personal Preparation
Your story, your examples, your questions
Logistics
Day-of essentials
During the Interview
Select your interview type for a tailored prep guide including what is being assessed and how to answer.
Select your interview type
After the Interview
What you do next can be the difference between an offer and silence.
Thank You Notes
Send within 24 hours — one per interviewer
When There Is Silence
What to do when you hear nothing back
Day 1 to 3: Do nothing. Hiring takes longer than candidates expect.
Day 4 to 7: Send one polite follow-up email. Use the template in JD Analyzer. One email only.
Day 8 to 14: One final brief email asking if there is an update on timeline.
After 2 weeks: Move on mentally. Keep applying. Do not put your search on hold for one company.
Never: Call repeatedly, send more than two follow-up emails, or express frustration in writing.
Self-Debrief
Reflect before you forget
Offer and Negotiation
When the offer comes in
Lab Tip: Never accept on the spot. Ask for 24 to 48 hours. Every offer is negotiable.
Storytelling Frameworks
Evidence-based answers always beat generic ones. Choose the right framework for each question.
Which Framework?
STARL — Go-to for most behavioural questions. The Learning step sets you apart.
SOAR — Adversity, conflict, or failure. The Obstacle adds authenticity.
PIIAO — Complex or strategic situations. Shows analytical depth.
Universal rule: Always end with a number. "Improved satisfaction by 34% in 90 days" beats "improved satisfaction" every time.
Presence and Delivery
How you show up is as important as what you say.
Virtual Setup
Camera and Eye Contact
Look at the camera, not the screen. Tape a small arrow above your camera as a reminder.
Camera at eye level. Raise your screen on books if needed.
Frame from mid-chest up. Test before every call.
Natural eye contact includes occasional glances away. Occasional nods show you are listening.
Virtual Pitfalls
Looking at yourself in the corner — reads as distraction.
Bad lighting — light must be in front of you, not behind.
Cluttered background — clean and neutral always.
Fidgeting or swivelling — stillness signals confidence.
Joining late with tech excuses — test everything 15 minutes early.
In-Person Readiness
Entering the Room
Walk in with purpose. Slow, deliberate movement signals calm confidence.
Greet everyone. Eye contact, smile, use their name.
Wait to sit until invited. Small gesture, big signal.
Settle before you speak. Place your folder, breathe, make eye contact, then begin.
Voice, Tone and Pace
Slow down. Practise at 70% of your natural speed.
Use strategic pauses. 2 to 3 seconds before a key answer signals confidence.
Drop your pitch at sentence ends. Uptalk makes statements sound like questions.
Vary pace for emphasis. The thing said slowest is the thing remembered.
Words That Undermine Presence
"Um", "uh", "like", "you know" — replace with silence.
"I'm not sure if this is what you're looking for" — start with your answer.
"We did this as a team" — always clarify YOUR specific contribution.
"To be honest" — implies the rest was not.
Using Your Hands
Keep hands visible. Hidden hands read as closed or untrustworthy.
Open palms signal honesty. Fingertips together signals analytical thinking.
Match gesture size to your point. Small for detail, wider for big picture.
On video: Keep gestures within the camera frame.
Eye Contact and Presence
3 to 5 seconds per person. Less feels evasive. More feels intense.
In panels: Start with the questioner, include others, return to the questioner.
Listen with your whole face. Nod, respond with expression.
Framing and Gravitas
Lead with your conclusion. Open with the answer, not the build-up to it.
Frame the question before you answer it. "What I think you are asking is..." shows strategic listening.
Impact language, not activity language. "Led a team delivering £2M savings in 6 months" not "managed a project."
Be comfortable with silence after you finish. Say it, then stop. Let it land.
Executive Presence
Groundedness
Not rattled by tough questions. You respond, not react.
Vision
You speak in direction, not just tasks.
Warmth
Authority without warmth is intimidation.
Conviction
You hold your point of view even when pushed back.
Adaptability
You read the room and shift register accordingly.
Ownership
First person. You own your decisions and results.
Managing Nerves
Before you walk in: Breathe in for 4, hold for 4, out for 6. Three times.
Power posture: Shoulders back, stand tall for 2 minutes before entering.
Anchor to your preparation. You have done the work. Trust your stories and frameworks.
Remember: They want you to succeed. They have a problem to solve and hope you are the answer.
Interview Pitch Builder
Build your core answers: "Tell me about yourself," why this role, and why this company.
Build Your Pitch
Complete each box and your pitch assembles below
Step 1
Where you have been
Your background in 1 to 2 sentences. Focus on your most relevant experience.
Step 2
What you have built or achieved
One or two specific achievements with a number or outcome.
Step 3
Why this role, now
What draws you to this specific opportunity. Reference something real.
Step 4
What you bring
Your top 2 to 3 value-adds for this specific role.
Your Assembled Pitch
Mock Interview Drill
Questions come up one at a time. Think, structure your answer using a framework, then reveal the coaching tip. Build confidence through repetition.
Filter questions
Behavioural
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Role Stories
Select your role to see example interview stories using STARL, SOAR, PIIAO, and IMPACT. Use these as a guide to build your own.
Select your role
JD Analyzer
Paste any job description and we will extract keywords, flag skills to prepare, and generate questions to ask.
Paste Job Description
Follow-Up Email Templates
Copy, personalise, and send within 24 hours
Thank You Email
Subject: Thank you — [Role Title] Interview
Dear [Name],
Thank you for taking the time to speak with me today about the [Role Title] position at [Company]. I genuinely enjoyed our conversation, particularly [reference one specific topic].
The role feels like a strong fit with my background in [your key skill], and I am excited about the opportunity to contribute to [something specific about their goal].
Please do not hesitate to reach out if you need anything further. I look forward to hearing about next steps.
Kind regards,
[Your Name]
Follow-Up After Silence (Day 5 to 7)
Subject: Following up — [Role Title]
Dear [Name],
I hope you are well. I wanted to follow up briefly on my interview for the [Role Title] role on [date].
I remain very interested in the position and would love to hear whether there is any update on the timeline or next steps.
Thank you again for your time.
Kind regards,
[Your Name]
Second Stage Prep Email
Subject: Preparation for Second Interview — [Role Title]
Dear [Name],
Thank you for inviting me to the second stage for the [Role Title] position. I am looking forward to it.
Could you kindly confirm the format and whether there is anything specific you would like me to prepare or present?
I want to make sure I use the time as productively as possible for both of us.
Many thanks,
[Your Name]