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Interview Lab

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Welcome to Interview Lab

Your complete interview readiness system. From decoding the job description to signing the offer.

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Start Here
Cohort Roadmap
6 sessions across 3 weekends
1
Decode
2
Position
3
Prepare
4
Practise
5
Improve
6
Follow Up
"Luck is what happens when preparation meets opportunity."— Seneca
Cohort Sessions
Click a session to mark it complete

Readiness Check

Tell us how you are feeling and we will point you to exactly what you need right now.

How are you feeling right now?
Be honest. This routes you to what matters most.
I am panickingI don't know where to start
I need structureIdeas but no framework
I need practiceI know it, need to drill it
I need polishReady but want sharper edges

Before the Interview

Everything to research, prepare, and bring before you walk in or join the call.

Company Research
Know them before they know you
    Job Description Prep
    Decode every line
      Personal Preparation
      Your story, your examples, your questions
        Logistics
        Day-of essentials

          During the Interview

          Select your interview type for a tailored prep guide including what is being assessed and how to answer.

          Select your interview type

          After the Interview

          What you do next can be the difference between an offer and silence.

          Thank You Notes
          Send within 24 hours — one per interviewer
            When There Is Silence
            What to do when you hear nothing back
            Day 1 to 3: Do nothing. Hiring takes longer than candidates expect.
            Day 4 to 7: Send one polite follow-up email. Use the template in JD Analyzer. One email only.
            Day 8 to 14: One final brief email asking if there is an update on timeline.
            After 2 weeks: Move on mentally. Keep applying. Do not put your search on hold for one company.
            Never: Call repeatedly, send more than two follow-up emails, or express frustration in writing.
            Self-Debrief
            Reflect before you forget
              Offer and Negotiation
              When the offer comes in
                Lab Tip: Never accept on the spot. Ask for 24 to 48 hours. Every offer is negotiable.

                Storytelling Frameworks

                Evidence-based answers always beat generic ones. Choose the right framework for each question.

                Which Framework?
                STARL — Go-to for most behavioural questions. The Learning step sets you apart.
                SOAR — Adversity, conflict, or failure. The Obstacle adds authenticity.
                PIIAO — Complex or strategic situations. Shows analytical depth.
                IMPACT — Leadership, change management, senior roles.
                Universal rule: Always end with a number. "Improved satisfaction by 34% in 90 days" beats "improved satisfaction" every time.

                Presence and Delivery

                How you show up is as important as what you say.

                Virtual Setup
                  Camera and Eye Contact
                  Look at the camera, not the screen. Tape a small arrow above your camera as a reminder.
                  Camera at eye level. Raise your screen on books if needed.
                  Frame from mid-chest up. Test before every call.
                  Natural eye contact includes occasional glances away. Occasional nods show you are listening.
                  Virtual Pitfalls
                  Looking at yourself in the corner — reads as distraction.
                  Bad lighting — light must be in front of you, not behind.
                  Cluttered background — clean and neutral always.
                  Fidgeting or swivelling — stillness signals confidence.
                  Joining late with tech excuses — test everything 15 minutes early.
                  In-Person Readiness
                    Entering the Room
                    Walk in with purpose. Slow, deliberate movement signals calm confidence.
                    Greet everyone. Eye contact, smile, use their name.
                    Wait to sit until invited. Small gesture, big signal.
                    Settle before you speak. Place your folder, breathe, make eye contact, then begin.
                    Voice, Tone and Pace
                    Slow down. Practise at 70% of your natural speed.
                    Use strategic pauses. 2 to 3 seconds before a key answer signals confidence.
                    Drop your pitch at sentence ends. Uptalk makes statements sound like questions.
                    Vary pace for emphasis. The thing said slowest is the thing remembered.
                    Words That Undermine Presence
                    "Um", "uh", "like", "you know" — replace with silence.
                    "I'm not sure if this is what you're looking for" — start with your answer.
                    "We did this as a team" — always clarify YOUR specific contribution.
                    "To be honest" — implies the rest was not.
                    Using Your Hands
                    Keep hands visible. Hidden hands read as closed or untrustworthy.
                    Open palms signal honesty. Fingertips together signals analytical thinking.
                    Match gesture size to your point. Small for detail, wider for big picture.
                    On video: Keep gestures within the camera frame.
                    Eye Contact and Presence
                    3 to 5 seconds per person. Less feels evasive. More feels intense.
                    In panels: Start with the questioner, include others, return to the questioner.
                    Listen with your whole face. Nod, respond with expression.
                    Framing and Gravitas
                    Lead with your conclusion. Open with the answer, not the build-up to it.
                    Frame the question before you answer it. "What I think you are asking is..." shows strategic listening.
                    Impact language, not activity language. "Led a team delivering £2M savings in 6 months" not "managed a project."
                    Be comfortable with silence after you finish. Say it, then stop. Let it land.
                    Executive Presence
                    Groundedness

                    Not rattled by tough questions. You respond, not react.

                    Vision

                    You speak in direction, not just tasks.

                    Warmth

                    Authority without warmth is intimidation.

                    Conviction

                    You hold your point of view even when pushed back.

                    Adaptability

                    You read the room and shift register accordingly.

                    Ownership

                    First person. You own your decisions and results.

                    Managing Nerves
                    Before you walk in: Breathe in for 4, hold for 4, out for 6. Three times.
                    Power posture: Shoulders back, stand tall for 2 minutes before entering.
                    Anchor to your preparation. You have done the work. Trust your stories and frameworks.
                    Remember: They want you to succeed. They have a problem to solve and hope you are the answer.

                    Interview Pitch Builder

                    Build your core answers: "Tell me about yourself," why this role, and why this company.

                    Build Your Pitch
                    Complete each box and your pitch assembles below
                    Step 1
                    Where you have been
                    Your background in 1 to 2 sentences. Focus on your most relevant experience.
                    Step 2
                    What you have built or achieved
                    One or two specific achievements with a number or outcome.
                    Step 3
                    Why this role, now
                    What draws you to this specific opportunity. Reference something real.
                    Step 4
                    What you bring
                    Your top 2 to 3 value-adds for this specific role.

                    Mock Interview Drill

                    Questions come up one at a time. Think, structure your answer using a framework, then reveal the coaching tip. Build confidence through repetition.

                    Filter questions
                    Behavioural
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                    Role Stories

                    Select your role to see example interview stories using STARL, SOAR, PIIAO, and IMPACT. Use these as a guide to build your own.

                    Select your role

                    JD Analyzer

                    Paste any job description and we will extract keywords, flag skills to prepare, and generate questions to ask.

                    Paste Job Description
                    Follow-Up Email Templates
                    Copy, personalise, and send within 24 hours